Digital marketing
Digital marketing agency in Côte d'Ivoire, West Africa (Senegal, Mali, Burkina Faso) and across Africa
More visibility is good. More customers is better. We work for the second.
from 400,000
FCFA / month, strategy included
Customers in Côte d'Ivoire, Senegal, Mali and Burkina Faso spend hours on their phones every day. That is where they discover brands, compare, ask for opinions and buy. Digital marketing means being there at the right moment of that journey, with the right message, and measuring what really works. Digit Communication builds your complete set-up: strategy, advertising, content, e-mailing, influencer marketing and results tracking. At any moment you know what a lead, a sign-up or a sale costs you.
What we do
Our digital marketing services
Digital strategy
Before investing, we analyse your online presence, your competitors' and your customers' journey. You leave with quantified goals, the channels to prioritise and a budget split by lever. The strategy is included free in our digital support.
Build my digital strategy →Community management
The daily running of your social media, with monthly packages suited to your business.
See our community management packages →Search engine optimisation (SEO)
Lasting visibility on Google, without paying for every click.
See our SEO packages →Facebook and Instagram advertising (Meta Ads)
Awareness, traffic, WhatsApp message, lead generation or sales campaigns. We target by interests and by lookalike audiences of your customers, and retarget people who already know you.
Launch a Meta Ads campaign →TikTok advertising (TikTok Ads)
TikTok brings together a young, very active audience that few brands target yet. We create native-format videos, work with creators and run your campaigns to get views, followers or sales at a controlled cost.
Launch a TikTok Ads campaign →Google advertising (Google Ads)
Appear at the exact moment your customers search for your products on Google. We manage your ads on the search engine, the Display network, YouTube and Performance Max campaigns, tracking the cost of every lead precisely.
Launch a Google Ads campaign →LinkedIn advertising (LinkedIn Ads)
For companies that sell to other companies: we target decision-makers by job, sector and company size, to generate qualified meetings or promote your expertise.
Reach decision-makers on LinkedIn →Content marketing
Blog articles, practical guides, white papers, case studies and newsletters: useful content that attracts your prospects, answers their questions and feeds your Google rankings.
Develop my content →Influencer marketing and UGC
We select the influencers and content creators who truly speak to your target, negotiate the partnerships, write the briefs and measure the results. User-generated content (UGC) is then reused in your ads.
Launch an influencer campaign →E-mail, SMS and WhatsApp marketing
Your customers and prospects are your best audience. We design and send your e-mail, SMS and WhatsApp Business campaigns: launches, promotions, follow-ups and loyalty programmes.
Activate my loyalty campaigns →Landing pages and sales funnels
An ad that leads to a generic home page loses many customers. We create pages dedicated to each offer, with a form, booking or payment, and improve them through A/B tests to turn more visitors into customers.
Create my landing page →Marketing automation
Welcome message, abandoned cart reminder, lead nurturing, renewal reminder: we set up automated scenarios connected to your CRM that work for you around the clock.
Automate my marketing →Web analytics and reporting
Set-up of Google Analytics 4, Google Tag Manager, Meta and TikTok pixels and conversion tracking, then real-time dashboards: you finally know which actions bring you customers and what they cost.
Measure my results →Online reputation and social listening
We monitor what is said about your brand, your products and your competitors on social media and review sites, and help you react at the right time.
Monitor my online reputation →Our offers
Our digital support packages
Three monthly packages combining strategy, roll-out and follow-up. The price adjusts to your brand: size, goals, number of channels and target countries. The digital strategy is included free in every package; the advertising budget paid to the platforms comes on top.
Social package
from
400,000 FCFA
/ month
Ideal for: brands that want a strong, profitable presence on social media.
Scope: social media only.
Strategy: audit of your social accounts, goals, editorial line (included free).
Content: posts, carousels and stories created by our studios, schedule approved every month.
Community: moderation and replies to messages.
Social advertising: Meta Ads and TikTok Ads campaigns (budget extra).
Follow-up: monthly report and recommendations.
Growth package
from
750,000 FCFA
/ month
Ideal for: companies that want to attract more prospects and turn them into customers.
Social media: everything in the Social package.
SEO: website optimisation, keyword tracking and article writing.
E-mailing: one e-mail campaign or newsletter a month to your customers and prospects.
Advertising: Meta, TikTok and Google Ads campaigns (budget extra).
Measurement: conversion tracking and dashboard.
Follow-up: monthly report and review meeting with your account manager.
Performance package
from
1,200,000 FCFA
/ month
Ideal for: ambitious brands, multi-country campaigns and high sales targets.
Social media, SEO and e-mailing: everything in the Growth package, with higher volumes.
Influencer marketing: influencer selection, management and tracking every month.
Content marketing: articles, guides and short videos to feed all your communication.
Conversion: dedicated landing pages and marketing automation (follow-ups, e-mail and WhatsApp scenarios).
Multi-platform advertising: Meta, TikTok, Google and LinkedIn Ads (budget extra).
Management: web analytics, real-time dashboard, monthly meeting and dedicated account manager.
Package comparison
| Social | Growth | Performance | |
|---|---|---|---|
| Price / month | from 400,000 FCFA | from 750,000 FCFA | from 1,200,000 FCFA |
| Digital strategy | Included | Included | Included |
| Social media | ✓ | ✓ | ✓ extended |
| Online advertising | Meta, TikTok | Meta, TikTok, Google | Meta, TikTok, Google, LinkedIn |
| SEO | – | ✓ | ✓ extended |
| E-mailing | – | ✓ | ✓ + automation |
| Influencer marketing | – | – | ✓ |
| Content marketing | – | – | ✓ |
| Landing pages | – | – | ✓ |
| Reporting | Monthly | Monthly + meeting | Real time + meeting |
Swipe the table to see every column →
All our services can also be ordered à la carte, on quote.
Ask for a tailor-made packageProcess
Our method
01
Diagnosis
Your current presence, your competitors, your figures.
02
Strategy
Measurable goals, targets, channels and budget.
03
Launch
Creation of ads and content, tracking set-up.
04
Optimisation
Tests, targeting and budget adjustments every week.
05
Reporting
A clear monthly report and recommendations.
Why us
Why Digit Communication for your digital marketing?
A team certified on the main advertising and analytics platforms.
The visuals and videos for your campaigns are produced in our own studios, with no subcontracting.
9+ years of digital campaigns for banking, insurance, consumer goods (FMCG), health, industry, real estate, automotive, retail, food service, education…
Digital connected to your other actions: TV, radio, billboards, events.
Contact
Let's talk about your project
Let's talk about your goals and the digital set-up that can reach them.
Frequently asked questions
Frequently asked questions about digital marketing
What advertising budget should we plan to start with?
It depends on your target and goals. We suggest a test budget over one or two months, then adjust it based on the results.
Is the advertising budget included in your fees?
No. The budget paid to the platforms (Meta, Google, TikTok) and our management fees are shown separately, for full transparency.
How quickly do we see results?
The first data arrive in the first days of the campaign. Results then improve with each optimisation.
What is the difference between digital marketing and community management?
Community management runs your social media. Digital marketing goes further: advertising, Google, e-mailing, influencer marketing and sales tracking.
Do you work with influencers in several countries?
Yes, in West Africa (Côte d'Ivoire, Senegal, Mali, Burkina Faso) and further afield through our partner network.
How much does your digital support cost?
It starts at 400,000 FCFA a month and adjusts to your brand: goals, number of channels and countries. The strategy is included free; the advertising budget comes on top.
Go further
Related services and case studies
Community management
Social media management, content creation, community engagement, moderation and editorial calendar.
Discover the service →
Search engine optimisation (SEO)
SEO optimisation, keyword research, Google ranking, technical audit and organic traffic growth.
Discover the service →
Case studies
Projects carried out for brands in Côte d'Ivoire and West Africa (Senegal, Mali, Burkina Faso).
See our case studies →