Home

›

Services

›

Digital marketing

› E-reputation and digital monitoring

E-reputation and digital monitoring agency in Côte d'Ivoire and Africa

E-reputation and digital monitoring in Côte d'Ivoire and West Africa (Senegal, Mali, Burkina Faso…)

Digital monitoring, online review management, crisis prevention and management: Digit Communication monitors what is said about your brand and protects your e-reputation before a comment or a rumour gets out of hand.

Porte-parole lisant une revue de presse sur une tablette

24/7

alerts on sensitive topics

Your customers talk about you on Facebook, TikTok, X, in WhatsApp groups, in Google reviews and in the online press. Some recommend you, others complain, others pass on false information. Not listening to them means discovering problems too late.

E-reputation is your brand's image as it appears online. Digital monitoring means continuously tracking what is said about you, your products, your executives and your competitors, on social media, review sites, forums and the online press. Digit Communication combines both to help you protect your image, react quickly and learn from what your audience thinks.

What we do

Our e-reputation and digital monitoring services

E-reputation audit

What appears when people search for your brand on Google, the tone of conversations on social media, your online ratings and reviews, compared with your competitors'.

Digital monitoring

Continuous monitoring of mentions of your brand, products, executives and sensitive keywords on social media, blogs, forums and the online press.

Real-time alerts

As soon as a negative topic gains momentum, you are alerted with an initial analysis and a suggested response.

Customer review management

Replies to reviews on Google, Facebook and your sector's platforms, and actions to encourage satisfied customers to leave a review.

Crisis prevention and management

Risk mapping, prepared messages, approval procedure, and support for your teams in the event of a social media crisis.

Reports and trend analysis

Volume of mentions, positive or negative tone, recurring topics, influencers talking about you, comparison with your competitors.

Our offers

Our e-reputation and digital monitoring offers

E-reputation audit

Analysis of Google results for your brand

Analysis of the tone of conversations and reviews

Comparison with 3 competitors

Prioritised recommendations

Delivered in 7 to 14 days

from 500,000 FCFA

Request a quote

Monthly monitoring

Continuous monitoring of your brand and keywords

Alerts on sensitive topics

Replies to online reviews

Monthly monitoring report

On quote

Request a quote

Crisis management

Reinforced monitoring unit during the crisis

Writing of messages and replies

Coordination with your press relations

Post-crisis review and recommendations

On quote

Request a quote

E-reputation monitoring can also be included in the Performance digital support, from 1,200,000 FCFA/month.

Process

Our method

01

Current situation

What is said about your brand today, and where.

02

Monitoring set-up

Keywords, sources, alert thresholds.

03

Continuous listening

With a team that reads and qualifies conversations, not just software.

04

Reaction

Replies, corrective content or crisis set-up depending on the situation.

05

Analysis

What conversations reveal about your products, services and competitors.

Why us

Why choose Digit Communication for your e-reputation

A team that understands local codes. Our community managers read conversations in French, English and Nouchi, and can spot irony or rumour.

Experience in exposed sectors: banking and finance, insurance, telecoms and technology, consumer goods (FMCG), health and pharmaceuticals, energy, industry and construction, retail, international institutions…

The whole chain under one roof. Monitoring, community management, press relations, corrective content production: we react with no coordination delay.

Present in several markets. Monitoring in Côte d'Ivoire, Senegal, Mali, Burkina Faso and across Africa with our partner network (Morocco, Tunisia, Guinea…).

Contact

What are people saying about your brand today?

Tell us your brand and your main competitors. We will propose an e-reputation audit and a monitoring set-up.

Frequently asked questions

Frequently asked questions about e-reputation

Can you remove a negative review or article?

We can request the removal of content that breaks a platform's rules (abusive language, fake reviews, defamation). For a negative but legitimate review, the best response remains a quick, constructive public reply.

What is the difference between digital monitoring and community management?

Community management runs your own pages. Digital monitoring listens to what is said about you everywhere else, including where you are not present.

Do you also monitor WhatsApp groups?

WhatsApp groups are private and cannot be monitored by a tool. However, rumours that come out of them quickly appear on public networks, where we detect them.

What should we do if a crisis breaks out on social media?

Do not reply in haste, nor stay silent too long. Contact us: we analyse the situation, propose a response and support your teams until the tension subsides.

Can digital monitoring serve other purposes than crisis management?

Yes. It reveals your customers' expectations, your competitors' weak points and the topics that interest your audience. This is valuable information for your products and your communication.