E-mailing, SMS and WhatsApp marketing agency in Côte d'Ivoire and Africa
E-mailing, SMS and WhatsApp marketing in Côte d'Ivoire and West Africa (Senegal, Mali, Burkina Faso…)
Newsletters, SMS campaigns and WhatsApp Business messages: Digit Communication designs, sends and measures your direct marketing campaigns to build customer loyalty and follow up prospects, with no algorithm between you and them.
3 channels
e-mail, SMS and WhatsApp, one strategy
Your customers and prospects have already given you their number or e-mail address. It is a valuable asset, often untapped. Used well, it costs little and brings in a lot: loyalty, repeat sales, attendance at your events.
In Côte d'Ivoire, Senegal, Mali and Burkina Faso, the right channel is not always e-mail. SMS marketing reaches every phone, and WhatsApp Business has become the go-to messaging app. Digit Communication combines all three depending on your target, with short, useful messages that always respect consent rules.
What we do
Our direct marketing services
E-mailing and newsletters
Responsive e-mail templates in your colours, copywriting, list segmentation, sending and tracking of opens and clicks. For your offers, your news or a regular newsletter.
SMS campaigns
Short messages with your brand name as sender, sent in bulk or targeted: promotions, appointment reminders, invitations, service information.
WhatsApp Business and WhatsApp API
Set-up of your WhatsApp Business account, product catalogue, greeting messages and quick replies. For larger volumes, campaigns sent through the official WhatsApp Business API.
WhatsApp and Messenger chatbots
An assistant that answers frequent questions 24/7, qualifies requests and passes customers ready to buy to your team.
Contact database management and cleaning
Consent-based collection, de-duplication, segmentation by profile and behaviour, unsubscribe management.
Measurement and optimisation
Deliverability, open, click, reply and conversion rates. Tests on subject lines, sending times and messages.
Our offers
Our e-mailing, SMS and WhatsApp offers
One-off campaign
E-mail, SMS or WhatsApp, depending on your target
Message copywriting and design
Sending to your contact database
Results report
WhatsApp Business set-up
Creation or optimisation of the WhatsApp Business account
Product catalogue, automatic messages and quick replies
Connection to the WhatsApp Business API if needed
Training your team to manage conversations
Ongoing direct marketing
Strategy included free
Newsletter and monthly campaigns
Regular segmentation and cleaning of your database
Coordination with your social media and ads
Monthly report
Included in digital support from 750,000 FCFA / month (Growth package)
Request a quoteSending costs (SMS credits, WhatsApp API messages, e-mailing platform) depend on volumes and are billed separately.
Process
Our method
01
Review your database
How many contacts, what quality, what consent.
02
Choose the channel
E-mail for rich content, SMS for reach, WhatsApp for conversation.
03
Write short and useful
One message, one expected action.
04
Send at the right time
Day, time and frequency tested for your target.
05
Measure and adjust
Each campaign improves the next.
Why us
Why choose Digit Communication for your direct marketing
All three channels mastered together. E-mail, SMS and WhatsApp are designed in a single strategy, not by three different providers.
Experience in a wide range of sectors: banking and finance, insurance, retail, food service, health and pharmaceuticals, education, real estate, automotive, telecoms and technology, consumer goods (FMCG)…
In-house design and copywriting. Our designers and writers produce on-brand messages, fast.
Campaigns of every size. From a few hundred loyal customers to databases of several hundred thousand contacts.
Contact
Your customers gave you their number. Talk to them.
Tell us how many contacts you have and your goal. We will advise you on the right channel and the right message.
Frequently asked questions
Frequently asked questions about e-mailing, SMS and WhatsApp
Can I send messages to contacts who don't know me?
We advise against it. Messages sent without consent end up as spam, harm your image and can get your WhatsApp number blocked. Instead, we help you build a database of interested contacts.
What is the difference between WhatsApp Business and the WhatsApp API?
The WhatsApp Business app suits small teams and limited sending. The API lets you send large-scale campaigns and use several agents and a chatbot, with a cost per conversation.
Does SMS marketing still work?
Yes, especially in Africa where it also reaches people without a smartphone or internet connection. It is often the most read channel for a promotion or a reminder.
How often should we send a newsletter?
Once or twice a month is enough for most brands. Beyond that, the risk of unsubscribes rises if the content is not very useful.
Do you use my contact database for other clients?
Never. Your database remains your property and is only used for your campaigns.
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