Meta Ads agency in Côte d'Ivoire and Africa
Facebook and Instagram advertising in Côte d'Ivoire and West Africa (Senegal, Mali, Burkina Faso…)
Digit Communication designs and runs your Facebook and Instagram ads: precise targeting, visuals and videos produced in-house, tracking down to the franc. Meta Ads campaigns that bring messages, leads and sales, not just likes.
from 250,000
FCFA / month, strategy included
Facebook and Instagram remain the networks where your customers spend the most time in Côte d'Ivoire, Senegal, Mali and Burkina Faso. It is also where the “Boost” button makes people spend the most money for few results.
Our job as a Meta Ads agency is to turn that budget into concrete results. We build the campaigns in Ads Manager, produce the visuals and videos in our studios, and track every day what each CFA franc invested brings in.
What we do
Our Facebook and Instagram advertising services
Campaign strategy and targeting
Goal, audiences, locations, age groups, interests, lookalike audiences of your customers: we build the campaign structure before writing a single ad.
Visuals, carousels and videos
Our designers and video team produce formats designed for the feed, Stories and Reels. Several variants are prepared to test what works best.
Campaign set-up and launch
We set up your campaigns in Meta Ads Manager and launch them. The campaign type is not chosen in advance: it depends on your goal, your brand, your market and your budget. Audiences, placements, schedule and budget split are set accordingly.
Pixel, Conversions API and remarketing
We install the Meta Pixel and the Conversions API on your website to measure sales and retarget visitors who did not complete their purchase.
Optimisation and reporting
A/B tests, budget adjustments, stopping ads that cost too much. You receive a clear report: budget spent, cost per result, results achieved.
Our offers
Our Facebook and Instagram advertising offers
One-off campaign
For a launch, a promotion or an event
Campaign strategy and targeting
3 to 5 visuals or short videos
Daily management throughout the campaign
Quantified report at the end of the campaign
Monthly Meta Ads management
Strategy included free
Ongoing Facebook and Instagram campaigns
Creative renewed every month
Budget optimisation every week
Monthly report and review meeting
from 250,000 FCFA / month
Request a quotePerformance and conversion
Meta Pixel and Conversions API set-up
Sales, lead and remarketing campaigns
Ad video production in our studios
Dedicated landing page if needed
Sales tracking dashboard
The advertising budget paid to Meta is billed separately from agency fees. We advise you on the right amount for your goals.
Process
How we run a Meta Ads campaign
01
Brief and goal
What the campaign must deliver: messages, leads, sales, store visits or awareness.
02
Build
Audiences, structure, budget, creative and ad copy, approved with you before going live.
03
Launch and tests
Several variants in parallel during the first days to spot what works.
04
Optimisation
The budget goes to the ads that perform; the others are switched off.
05
Report
A readable report and recommendations for the next campaign.
Why us
Why choose Digit Communication for your Facebook and Instagram ads
Creative and distribution under one roof. Designers, videographers and media planners work together in-house: an ad that underperforms is reworked within hours.
Campaigns run in many sectors: banking and finance, insurance, consumer goods (FMCG), health and pharmaceuticals, real estate, automotive, retail, food service, education, telecoms and technology…
Every budget. We run campaigns for large brands as well as for SMEs starting out with limited means.
Contact
Launch your Facebook and Instagram campaign
Tell us your goal and your target. We will come back to you with a campaign proposal and a starting budget.
Frequently asked questions
Frequently asked questions about Facebook and Instagram advertising
What is the difference between boosting a post and creating a campaign?
The “Boost” button offers few settings and often targets engagement. A campaign created in Ads Manager lets you choose the real goal (messages, leads, sales), test several ads and measure the cost of each result.
What budget should we plan for a Facebook ad in Côte d'Ivoire?
It depends on your goal, your target and the length of the campaign. We propose a realistic starting budget at the brief, then adjust it based on the first results.
Do Facebook campaigns also cover Instagram?
Yes. Both networks are managed from the same Meta platform. We adapt the formats to each placement: feed, Stories, Reels.
Can customers reach us directly on WhatsApp?
Yes. “Click to WhatsApp” campaigns open a conversation with your business number. We can also help you organise your team's replies.
My ad account was blocked, can you help?
We check your Business Manager set-up, payment methods and rejected ads, then start the reactivation process with Meta.
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