Industries · Cosmetics and beauty
Digital marketing and communication agency for cosmetics brands and beauty
Digital marketing and communication agency for cosmetics, hair care and fragrance brands, beauty institutes and salons in West Africa (Côte d'Ivoire, Senegal, Mali, Burkina Faso): content, influence, packaging and online sales.
+180
brands supported since 2017
Skin care, natural hair, make-up, fragrances, hair products, beauty institutes and salons: beauty is one of the most active sectors on social media in West Africa (Côte d'Ivoire, Senegal, Mali, Burkina Faso). Local brands sit alongside major international brands, and trust is won on product quality, image and proof.
As a digital marketing and communication agency for cosmetics and beauty, Digit Communication helps cosmetics brands, distributors, institutes and salons create a desirable image, build a loyal community and turn their followers into customers.
Quick answer
Why choose a digital marketing and communication agency for cosmetics and beauty?
Because beauty sells through image, demonstration and recommendation. A specialist agency produces visuals worthy of your products, works with credible content creators, highlights real results and organises sales online and on WhatsApp.
Your challenges
The challenges of cosmetics
Stand out in a very competitive market
Prove product effectiveness honestly
Look after your packaging, the first contact with the customer
Launch new ranges regularly
Sell online and organise delivery
Protect the brand against counterfeits
What we do
Our solutions for cosmetics and beauty
01
Identity and packaging
Logo, brand guidelines, packaging and labels, with our logo and brand guidelines service and our packaging and labels offer.
02
Shoots, tutorials and videos
Product shoots, tutorials, before-and-afters and reels, with our professional photography and product video services.
03
Social media and beauty influence
Instagram, TikTok and Facebook run by our community management agency in Côte d'Ivoire, collaborations with content creators through our influencer marketing agency in Abidjan.
04
Online sales
Online shop, WhatsApp catalogue and sales campaigns, with our e-commerce website and TikTok Ads advertising offers.
05
Launches and activations
Range launches, beauty workshops and in-store activations, with our product launch offer.
Our work
Some of our work
Lika Cosmétiques: the website of a cosmetics brand
Our offers
Our offers for cosmetics and beauty
Digit Communication prices are shown as "from" prices.
Community management
Premium Pack from 400,000 FCFA per month, E-commerce Pack from 900,000 FCFA per month
Request a quote →Why us
Why choose Digit Communication for your beauty brand
A network of beauty and lifestyle content creators
Photographers and designers who are demanding about image
A sales-driven approach, from content to the online shop
In-depth knowledge of social media habits in the region
Other industries
We also support these industries
To go further
Read our article on the best Facebook pages selling cosmetics in Côte d'Ivoire (in French), see our pages on fashion and labs and pharmacies, or go back to our industries.
Contact
Let's talk about your brand
Tell us about your products: proposal within 7 to 14 days.
Frequently asked questions
Frequently asked questions about cosmetics marketing
Instagram or TikTok for a cosmetics brand?
Both: Instagram for image and as a shop window, TikTok for tutorials, before-and-afters and reach.
Should we work with influencers?
It is often very effective, provided you choose credible profiles close to your customers and measure the sales generated.
Can we show before-and-after results?
Yes, if they are authentic and obtained with the people's consent. Misleading retouching should be avoided.
Does a beauty institute need a website?
A one-page website with services, prices and appointment booking is often enough to start.