Industries · Education and training
Digital marketing and communication agency for schools, universities and training centres
Digital marketing and communication agency for schools, universities, business schools and training centres in West Africa (Côte d'Ivoire, Senegal, Mali, Burkina Faso): enrolments, videos, websites and e-learning platforms.
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brands supported since 2017
Every year, thousands of families and students compare institutions before enrolling. They look at results, facilities, reviews, career prospects… and most of this research happens online, often on a phone.
As a digital marketing and communication agency for education and training, Digit Communication supports private schools, universities, business schools, vocational training centres and continuing education providers to fill their intakes and strengthen their reputation.
Quick answer
Why choose a digital marketing and communication agency for education and training?
Because choosing a school is an important decision, often made by the family over several months. An agency that knows this sector knows how to speak to parents as well as students, highlight the evidence (results, career prospects, testimonials) and run an enrolment campaign on the right calendar.
Your challenges
The challenges of education marketing
Fill your intakes every year
Reassure parents about quality and supervision
Prove career prospects and results
Reach the diaspora and students from neighbouring countries
Digitise enrolment and courses
Train companies, for continuing education providers
What we do
Our solutions for education
01
Enrolment campaigns
Targeted campaigns before each new school year and open days, with our Facebook and Instagram advertising, TikTok Ads and landing pages.
02
Videos and testimonials
Corporate film, campus tour, alumni testimonials, with our corporate film and testimonial and vox pop video offers.
03
Websites and platforms
Institution websites, online enrolment, parent areas and e-learning platforms, with our corporate website and web app and platform offers.
04
Social media and reputation
School life, success stories and events, run by our community management agency in Côte d'Ivoire.
Our work
Some of our work in education
Digit Communication also runs its own digital marketing training in Abidjan.
University of Grand-Lahou: a corporate video
BEM Executive Education: a business school website
Vox pop on interns: content on young people's entry into the job market
Our offers
Our offers for education
Digit Communication prices are shown as "from" prices.
Why us
Why choose Digit Communication for your institution
Work delivered for a university and a business school
An agency that teaches digital marketing itself
Campaigns timed to the enrolment calendar
The ability to develop your enrolment and e-learning platforms
Other industries
We also support these industries
To go further
See our page on public institutions, read how to build your buyer persona (in French) or go back to our industries.
Contact
Let's talk about your institution
Tell us about your school and your enrolment goals: proposal within 7 to 14 days.
Frequently asked questions
Frequently asked questions about education marketing
When should the enrolment campaign start?
Usually three to four months before the new school year, with a push around exam results and open days.
Should tuition fees be displayed?
It is recommended: families compare, and transparency qualifies the enquiries.
Which social network reaches parents?
Facebook and WhatsApp for parents, Instagram and TikTok for pupils and students.
Can you build an online course platform?
Yes, with enrolment, videos, quizzes, progress tracking and Mobile Money payment.