Communication consulting agency in Côte d'Ivoire and Africa
Communication audit in Côte d'Ivoire and West Africa (Senegal, Mali, Burkina Faso…)
A complete communication audit to assess your communication materials, your social media, your website and your brand image with your audiences, and know exactly where to act first.
Free
first discussion with a consultant
Are your messages understood? Do your materials give a consistent image? Do your channels reach the right targets? Before investing in a new campaign, the communication audit takes stock of everything your brand says and shows today. Digit Communication, a 360° communication agency present in Côte d'Ivoire and West Africa (Senegal, Mali, Burkina Faso…), analyses all your actions, online and offline, and gives you concrete, prioritised recommendations.
What we do
What we audit
Communication materials: brochures, catalogues, posters, POS, roll-up banners, signage, sales presentations…
Visual identity: logo, brand guidelines, consistency of use across all materials
Social media: Facebook, Instagram, LinkedIn, TikTok… — editorial line, regularity, engagement, comment management
Website: content, usability, image conveyed, visibility on Google
Media presence: TV, radio, billboard and press campaigns; press coverage
Messages: clarity, consistency across channels, fit with targets
Image with your audiences: perception by customers, partners and employees, through interviews, surveys and digital monitoring
Internal communication: tools, information flow, team involvement
Competition: positioning and communication of your main competitors
Training
Deliverables
Detailed audit report
Strengths / weaknesses / opportunities / threats summary (SWOT)
Competitive benchmark
Prioritised recommendations (quick wins, medium term, long term)
Presentation of the findings to your management
Our offers
Our offer
Audit de communication
Scope defined according to your needs: materials, digital, media, events, internal communication
Image survey among your audiences (customers, partners, employees)
Competitor analysis
Audit report, SWOT and prioritised recommendations
Presentation to your management
Fill in the audit form below: our team analyses your answers and sends you a proposal within 7 to 14 days.
Process
Our method
01
Scoping
audit goals, scope, audiences to survey
02
Collection
gathering materials, access to statistics, internal interviews
03
Analysis
review of each channel, image survey, competitor study
04
Diagnosis
SWOT and identification of priorities
05
Presentation
presentation of the report and recommendations to your management
Why us
Why choose Digit Communication?
A 360° communication perspective: digital, media, events, press relations, design — we audit everything because we practise everything
Experience in many sectors: banking, insurance, microfinance, telecoms, consumer goods, food, cosmetics, health, real estate, construction, industry, retail, education, NGOs and institutions…
9+ years of experience, 4 countries, 180+ brands supported and 27 experts
Detailed knowledge of local audiences: Côte d'Ivoire and West Africa (Senegal, Mali, Burkina Faso…), with a partner network in Africa (Morocco, Tunisia, Guinea…)
Actionable recommendations: prioritised, costed if needed, and ready for our teams to implement
Contact
Get your communication audited
It only takes a few minutes. This information lets our team prepare the audit of your brand.
Frequently asked questions
Questions fréquentes
What is the difference between a communication audit and a digital audit?
A digital audit covers the website, social media and online visibility. A communication audit covers all your actions: printed materials, media, events, internal communication and digital.
When should you carry out a communication audit?
Before a change of strategy, a repositioning, the arrival of a new executive, a launch, or when your actions no longer deliver results.
How long does an audit take?
It depends on the scope and the number of audiences to survey. It is specified in the proposal.
Do we need to share confidential data?
We only ask for what is useful for the analysis (materials, statistics, existing studies). All information remains confidential.
Can you implement the recommendations?
Yes. As a 360° communication agency, Digit Communication can take on all or part of the recommended actions.
Go further
Related services
Brand platform
Define your brand positioning, promise, values, tone and key messages in a clear brand platform, so your teams, partners and suppliers talk about your brand the same way.
Discover →
Annual communication plan
A structured annual communication plan to set your communication goals, choose your targets and channels, schedule your actions in a calendar, control your communication budget and track your results with clear indicators.
Discover →
Digital strategy
Free audit, targets, channels, budget and KPIs.
Discover →
E-reputation and digital monitoring
Monitoring, review management, crisis prevention and management.
Discover →
Case studies
Projects carried out for brands in Côte d'Ivoire and West Africa (Senegal, Mali, Burkina Faso).
See our case studies →