Crisis communication agency in Côte d'Ivoire and Africa
Crisis communication in Côte d'Ivoire and West Africa (Senegal, Mali, Burkina Faso…)
Crisis communication, media crisis management, an advisory unit available quickly: Digit Communication analyses the situation, prepares your messages and statements, and tracks coverage.
4 countries
of media relations
Accident, product recall, labour dispute, rumour, public accusation: a crisis gives no warning. The first hours often decide the image the public will keep of your organisation.
What we do
What we do
Situation and risk analysis
Setting up and running the crisis unit
Writing messages, statements and press releases
Choosing spokespeople and preparing them for interviews
Relations with journalists during the crisis
Coordination with social media monitoring
Coverage tracking and review
Crisis prevention plans
Our offers
Our offers
Crisis management
Advisory unit available quickly
Messages and statements
Public statements
Media relations
Coverage tracking
Crisis prevention plan
Risk mapping
Prepared scenarios and messages
Alert and approval procedure
List of spokespeople and their roles
Crisis simulation exercise
Realistic crisis scenario
Simulation with your management committee
Filmed interviews under pressure
Debriefing and recommendations
Process
Our method
01
Assess
facts, risks, audiences concerned.
02
Decide
position, tone, spokesperson, timeline.
03
Communicate
messages, statements, answers to journalists.
04
Monitor
media and social media continuously.
05
Learn the lessons
review and prevention plan.
Why us
Why Digit Communication in a crisis
A responsive advisory unit
Press relations, digital monitoring and content production under one roof
Experience in exposed sectors: banking, stock exchange and finance, insurance, health and pharmaceuticals, industry, agribusiness, telecoms and technology, international institutions…
Confidentiality at the heart of our support
9+ years of experience in Côte d'Ivoire, Senegal, Mali, Burkina Faso and through our partner network in Africa (Morocco, Tunisia, Guinea…)
Contact
Facing a sensitive situation?
Briefly describe the situation. Your request is handled as a priority and in complete confidentiality.
Frequently asked questions
Frequently asked questions about crisis communication
Should we react straight away?
You must react quickly, but not hastily. A first measured position is better than prolonged silence or an improvised statement.
What is the difference with e-reputation?
Crisis communication handles the situation as a whole, especially with the media and the authorities. E-reputation focuses on what is said on social media and in online reviews. The two complement each other.
Do our exchanges remain confidential?
Yes. All information shared remains strictly confidential.
Can we prepare before a crisis?
Yes, with a prevention plan and a simulation exercise to train your teams.
Go further
Related services
Press relations
Press releases, press conferences, media relations, reputation management and crisis communication.
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E-reputation and digital monitoring
Monitoring, review management, crisis prevention and management.
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Spokesperson preparation
Media training, interview preparation for press, radio and TV, key messages: Digit Communication prepares your executives and spokespeople to speak to the media with clarity and confidence.
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Press review
Press review, media monitoring and coverage reports: Digit Communication tracks what print, news websites, radio and television say about you, your sector and your competitors.
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Case studies
Projects carried out for brands in Côte d'Ivoire and West Africa (Senegal, Mali, Burkina Faso).
See our case studies →